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Author
Steve Bergsman is a real estate investment junkie much as others are political
or sports junkies. His 2009 book, "After the Fall," subtitled
"Opportunities and Strategies for Real Estate Investing in the Coming
Decade," cogently explains where we've been, where we are and where
we are going in the wake of the great economic, financial and real estate
crash of 2008.
Bergsman's message: Proceed with caution, be patient and realize that
there are many kinds of real estate markets -- each with particular potentials
and pitfalls.
"When bubbles burst, the effects almost always last a long time,"
writes Bergsman. "When real estate bubbles deflate, it is never a
short-term problem."
A manual for the current market
A resident the city of Mesa in the Phoenix, Arizona, metro area, Bergsman
observed from a front row seat as one of the most troubled markets in
the country plummeted. He's been writing about property and financial
markets for three decades, enabling him to compare the late-1980s real
estate recession with the current malaise. "After the Fall"
will be discouraging to anyone out there who still might be fantasizing
about the housing bubble re-inflating to abnormally high levels.
"Although that (late-'80s) recession was different in that it was
led by commercial real estate overbuilding instead of residential real
estate over-lending, essentially when it comes down to it, we are talking
about the same thing: too much liquidity in the system, which over-stimulates
investment and drives up values falsely," Bergsman writes. "A
time-line summation of that property crash and recovery shows about three
years in the trough and then another three years to clean up the markets
and reset values. By year seven, financial systems and real estate markets
get back to normal."
Bergsman's book is well-timed, but that good timing presented challenges
to his focus on market fundamentals and trend lines, he admits, as he
began to research and to write it in late-winter 2008.
"Eventually, events did get ahead of me because by late summer and
early autumn, the financial world shifted: Fannie Mae and Freddie Mac
were taken over by the federal government; Merrill Lynch, Washington Mutual
and Wachovia were sold; Lehman Brothers went under; and AIG needed federal
intervention," he writes.
"There is the possibility that the vast new financial landscape
could slow down the trend lines and postpone the recovery of individual
markets. On the other hand, the changes could actually speed up recovery
because the new institutions that control real estate would more likely
move the bad stuff off their books, albeit at a very big discount."
And once values are known, new investment can proceed. With prices having
fallen far, it is tempting to buy now in order to sell high. But how low
will things go, and when?
Bergsman guides readers with chapters about commercial, industrial, retail,
multi-family, single-family, condominium, second-home and vacation real
estate.
The chapters are subdivided by these headings: "Where We Are Today,"
"Where We Were," and "Where We Are Headed."
In this regard, "After the Fall" is almost manual-like in its
utility, but it also is well-written; witness this delightful turn of
phrase about the kind of extreme short-term investment that can best be
described as real estate scalping and which bit many of its greedy practitioners
(even institutional investors got burned) in the backside:
"When flipping starts, the investment market begins to take on all
the characteristics of musical chairs, except in the children's game when
the music stops, the last child sitting is the winner. In the flipping
game, when markets collapse, the last investor sitting or standing is
the loser."
The commercial market
Regarding commercial real estate, Bergsman's "The Office Market"
chapter urges fundamentals over flipping and notes that location gives
a safer-investment edge to big cities including Manhattan, Boston, San
Francisco and Chicago.
"Institutional investors, including REITs, pension plans, insurance
companies, and even opportunity funds, are known as long-term holders
of real estate, sitting on their investments for at least seven to 10
years. But their holding periods dropped to five to seven years and in
many cases two to five years," Bergsman writes. "Over the next
few years, the United States will become a have and have-not marketplace
for office investors. Those cities with less perceived risk will attract
capital and those with perceived risk (called second- and third-tier cities)
will not."
After frenzied trading in 2007, the big downturn also hit office property,
but it was not a result of the kind of overbuilding that took place in
the late '80s -- it was because too many investment dollars were feverishly
chasing the false promise of ever-escalating prices, Bergsman writes.
"The folks who own and manage office properties expect to see considerable
pain inflicted on those investors who thought office properties are good
as gold."
He advises investment in office condominiums only if you plan to use
the space to run a business. "Office condos are a useful product
for a small service company needing 5,000 square feet or less, but it's
a relatively new phenomenon; and therefore the secondary market has not
established any track record. Buy an office condo if it fits your company
needs, but as a pure investment it will take another decade to sort out
this niche."
As bad commercial real estate loans come due in 2009 and 2010, more commercial
property will be up for sale.
Industrial
Regarding industrial property, it is a sign of the times that Bergsman
writes that "it's all about massive distribution facilities"
and supply chains of goods manufactured outside the United States. "For
any given product, raw materials can be sourced in Africa, refined in
India, partly manufactured in China and finally distributed in the United
States."
The trend is toward fewer but massively bigger distribution centers along
major transportation routes, including the Cana-Mex Corridor, Bergsman
says. And although tough economic times slow down the absorption of space,
industrial real estate is a resilient, stable value and could show the
kind of strength in an economic recovery that has not been seen since
the midst of the high-tech boom in 1997.
Chronic pain for retail
Bergsman sees the retail real estate market changing along with patterns
of more population location in cities and the rising cost of gasoline.
As more urban in-fill housing is built and people walk more and drive
less, remote shopping centers and malls suffer.
Bergsman also keeps his eye on the quality and health of an anchor in
a given retail center. If a new center is anchored by a more prestigious
and more popular anchor than its competitors, "Performance can drop
dramatically. Think of how many empty retails centers you drive past."
Bergsman sees much bad news ahead. "Retail construction consistently
followed the consumption boom as consumers, from the start of the millennium
through 2006, were growing their spending faster than their income and
were doing so by extracting home equity." By 2008 the consumer household
was deep in debt, and Bergsman predicts "the capacity to grow spending
will be severely limited in the years ahead."
The Rodney Dangerfield of real estate
Which brings up the market for household living quarters, in which Bergsman
expects excess product to be absorbed -- given time.
Bergsman sees multi-family as a "the Rodney Dangerfield of real
estate," with little volatility, low risk and moderate returns. He
is enthusiastic about apartments in the next decade with growth in demand
for rentals.
"Even if the current capital malaise hangs about longer than expected,
by the early years of the next decade the economy should be on the mend.
It will happen at a fortuitous time for multi-family," Bergsman predicts.
"Demographically, the eco-boomers, children of the baby boomers,
a large cohort, will be entering the market in a major way. In addition,
strong immigration is expected to continue."
Single-family housing, goosed into unrealistic price levels by the Federal
Reserve's attempts to boost the economy by keeping interest rates low,
crashed badly and prices may not rise until the next decade.
Bergsman injects perspective, however, noting that single-family sales
rose from a respectable 5 million annually in the late '90s to a record
7.5 million in 2004, then sunk to 6.5 million in 2006 and about 5.39 million
in 2008, which is still historically respectable.
"New families entering the housing market and investors circling
the carcasses of the housing industry looking for deals in 2008 through
2009 will be able to take advantage of the current market weakness, but
only time will tell if those investments will pay off in a meaningful
way," Bergsman writes. "By consensus opinion, anything bought
today probably won't look like a good investment until around 2013."
He says in-fill is urban and suburban, and its success does not bode
well for free-standing single-family homes that are a long drive from
places of employment. He also reports that families are having fewer children
or no children, which boosts the in-fill trend.
Condominiums
Bergsman says condominiums always have been volatile, and he expects
urban residential units to have a much briefer and smaller downturn than
vacation condos.
Residential condo sales have decreased uniformly across the nation, he
says, while the median price sunk from $283,800 in 2005 to $241,000 by
early 2008. The strongest price stability "surprisingly" for
condos has been in the Midwest -- perhaps it's because Midwesterners live
up to their earnest stereotype by buying condos to live in them and are
less likely to engage in condo scalping to flip a quick profit.
Bergsman makes an obvious point that still is worth repeating: "All
this speculation escalates pricing," artificially bidding up the
price of housing. "With tight credit markets," Bergsman observes,
"some of those good folks who placed a down payment on a condo and
really intended to live in it can't get financing."
Condos continue to be built despite slow sales. "Even in 2008, developers
(and lenders) were still developing condo projects hoping to take a smaller
loss selling the completed building rather than taking a big loss by just
walking away."
A factor that could boost condos in the long term is the trend toward
in-fill development, a trend also discussed in "After the Fall's"
chapter titled "Sustainability."
The focus is on LEED (Leadership in Energy and Environmental Design)
certification, a must in urban areas that brings about energy efficiency,
alternative energy, renewable energy and ozone protection protocols --
along with higher per-square-foot selling prices. Bergsman says apartment
tenants and condo buyers want sustainability, which adds value to real
estate.
He says solar transforms rooftops into a value-generating asset. He quotes
Jones-Lang LaSalle's global CEO-CFO, Lauralee Martin: "The question
each of us should ask is whether we are taking an aggressive enough position,
given the rapidly approaching tipping point of the (Green) issue."
Other issues
His chapter on distressed real estate and troubled loans laments the
way sellers bog down the market by vainly clinging to outdated prices.
His chapter on insurance and taxes laments the fact that even in Florida,
"there is barely any kind of hurricane strength rating on a house,
but the buyer certainly knows if the house has granite countertops or
hardwood floors"; it also advocates that homestead tax provisions
would work better if they were portable for at least one new move.
He reports that the timing is right in some locations (Arizona, North
Carolina and Nevada) to get into the second-home market but that second
homes will be "part of the walking wounded" for some time in,
for example, South Florida. He says vacation properties should bought
to be enjoyed, not as an investment.
Bottom Line
- Money still can be made on real estate, but it will take time and
a specific approach to types of property and their locations.
- It is not likely, nor a desirable thing, that the real estate bubble
will reinflate to its former false glory.
- Distressed property is moving slowly because its priced too
high; Bergsman quotes one distressed-property investor as saying the
FDIC should order new appraisals to break the logjam.
- In 2009 and 2010 more commercial properties will come on to the market.
- Sold and rented housing that is part of in-fill development, urban
and suburban, will outperform stand-alone single homes that require
long commutes to work.
- Industrial real estate will remain resilient and could take off if
the economy sustains a recovery.
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